How are companies taking advantage of today’s multi-billion-dollar mobile smorgasbord of opportunity?
The truth is, most of them aren’t.
Having a mobile-compatible website and a native app with push notifications is a GREAT way to launch a mobile campaign, but it should be a beginning, not the whole banana.
Business texting is a missed window of opportunity. 4.5 billion text messages are sent daily across the United States. A recent study from the Neilson group shows that 98% percent of those are opened by their target audience. Compare that number with the 90% of marketing emails that go unopened every day, and it’s time to reconsider where you’re investing your marketing dollars.
Current application of business texting includes sending appointment reminders, sale notifications and special coupon offers. Customers appreciate them because it’s personalized content sent straight to an easy to access platform, but what if you could go one step further?
Imagine a world where your customers have 24/7 communication capabilities without worrying about slow load times, interruptions or connection difficulties. What would you do?
When you take advantage of the texting platform provided through Applied Webology, you can find out.
Whether you’re just dipping your toe into the waters of business texting or you’ve been doing it from the beginning, our team will work with you to make your campaign a success. We want our tools to increase revenue, not drain your resources, and too often that’s not the case when companies don’t have dedicated staff to manage their digital campaigns.
That’s why, as part of our business texting program, we offer you the chance to turn over the reins to our experienced account managers. We’ll work with you to outline your goals, develop a marketing strategy, then do all the grunt work when it’s time to get (and keep) your campaign off the ground.
Find out more about our built-in marketing services, then contact us to talk about how Applied Webology can help you make the most of your business.